Privacy Policy

Privacy Policy for Uptown Ads

Effective Date: June 26, 2026
Last Updated: October 13, 2026

1. Introduction

Welcome to Uptown Ads ("we," "our," or "us"). We provide advertising and marketing services and are committed to protecting the privacy and security of the personal information you share with us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data in compliance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and any applicable provincial privacy laws. This policy applies to personal data collected through our website, online interactions, and our lead generation forms, including Google Ads and Performance Max (PMax) campaigns.

2. Information We Collect

When you interact with our advertisements or fill out an online lead form, we may collect the following personal information with your consent:

  • Contact Information: Full name, business email address, phone number, and mailing address.

  • Business & Inquiry Details: Information regarding your company’s advertising needs, campaign goals, or the specific services you request.

  • Technical & Usage Data: IP address, browser type, device information, and interaction data collected via tracking pixels or cookies (such as Google Analytics or Google Ads conversion tags) when you visit our site.

3. How We Use Your Information

We limit the collection and use of your data strictly to the purposes identified to you before or at the time of collection. These include:

  • Fulfilling Requests: To contact you regarding our advertising services, schedule consultations, or provide quotes.

  • Campaign Optimization: To measure, attribute, and improve the performance of our marketing efforts, including our Google Performance Max campaigns.

  • Communication: To send service updates, administrative notices, or promotional content (where you have explicitly opted in).

  • Legal & Regulatory Compliance: To meet any legal obligations or requests from regulatory authorities.

4. How We Share and Disclose Your Information

We do not sell, rent, or trade your personal information to third parties. We only share your data with trusted partners who assist in our operations, under strict confidentiality agreements:

  • Third-Party Service Providers: CRMs, email delivery tools, or integration software (e.g., Zapier) used to manage your inquiries securely.

  • Advertising and Analytics Partners: Platforms like Google LLC to track conversions, evaluate campaign efficiency, and optimize ad targeting.

  • Legal Authorities: If required to do so under Canadian law or by valid legal processes.

5. Data Retention and Storage

We retain personal information only as long as necessary to fulfill the identified purposes or as required by law. Please note that data collected via Google Ads lead forms may be temporarily stored on Google's secure servers for up to 60 days before deletion, independent of the records we maintain in our internal systems. Data may be stored on secure cloud systems that utilize servers located outside of Canada; however, all service providers are strictly vetted to ensure data protection standards match PIPEDA requirements.

6. Openness, Access, and Your Rights

Under PIPEDA, you maintain total control over your personal information. You have the right to:

  • Withdraw Consent: You may withdraw your consent for us to use or hold your data at any time (e.g., unsubscribing from marketing communications).

  • Access & Accuracy: You can request to view the personal information we hold about you to verify its accuracy and completeness.

  • Rectification & Deletion: You can request updates, corrections, or the complete deletion of your data from our active business systems.

7. Security Safeguards

We employ administrative, technical, and physical security measures appropriate to the sensitivity of the information to prevent unauthorized access, disclosure, copying, use, or modification.

8. Contact Us & Accountability

Our Privacy Officer is responsible for our compliance with privacy legislation. If you have questions about this policy or wish to exercise your data rights, please contact us at:

  • Company Name: Uptown Ads

  • Attention: Privacy Officer

  • Email Address: uptownadskw@gmail.com

  • Mailing Address: 101-51 David St. Kitchener, ON, N2G 0E8

  • Website: https://www.uptownads.ca/